Paris Hilton Ad ... Posing with Beer Can

Socialite and hotel heiress Paris Hilton is a new commercial star in Brazil with her first ad for the country, the one for the Devassa beer, been slammed as inappropriately sexy and humiliating for women, especially blondes like Paris.

In the ad Hilton is posing with a beer can in the office building window rubbing the can across her body and making all the people stare.

Advertising models [can't] be treated as sex objects. It’s an ad that devalues women – in particular, blond women,” a governmental official said. “The problem with the ad isn’t a lack of clothing, but its sensual nature. A woman in a bikini on a beach isn’t necessarily sensual; it depends on the context.”

Hey, rubbing beer is too sensual and dancing half naked during the Rio carnival is ok? Oh, c’mon.

Besides, I don’t find the ad very hot. Paris looks stupid.

Celebrity's Couple | Paris Hilton + Doug Reinhardt Split

The two met in January 2009 and first broke up in June last year but reconciled two months later saying they just couldn’t be apart. Before and after their reconciliation Paris often gushed she definitely saw herself marry Doug in the future. The March 2010 reports claimed Reinhardt’s parents referred to Paris as their “daughter-in-law.”

Nevertheless, the golden couple is history now. They separated in late March, spending Easter with their families in Palm Springs and Aspen.

Paris spent last weekend in Las Vegas partying in Tao nightclub. Doug considered stopping by Vegas but then changed his mind.

While Doug is probably kicking himself for breaking up with the hotel heiress, Paris seems happy on her own. In Tao she was spotted flirting and clinking bottles with Kim Kardashian’s ex Reggie Bush.